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Connecting your social profiles is what turns your platform choices into a working setup inside SmarterQueue. In this chapter, you’ll learn what Social Profiles are, why they matter, and how they affect publishing, scheduling, analytics, and the rest of your workflow.
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Social Profiles are the social media accounts, pages, channels, and business listings that you connect to SmarterQueue so the product can work with them.
They are the destinations your content can be published to, but they are also the access points SmarterQueue uses to retrieve analytics, import content where supported, and apply platform-specific publishing behavior.
In SmarterQueue, Social Profiles are not just labels for where posts go. They are part of the wider product system, because publishing, importing, analytics, and scheduling all depend on them.
SmarterQueue can work with a range of profile types across supported platforms, including:
Some of these connect directly as single profiles. Others are connected through a separate account that has permission to manage them. That difference affects how they behave inside SmarterQueue and what can go wrong when access changes.